Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices and the latest statistics.
Customer relationship management or CRM is a well-established approach. Although some argue it's impossible to achieve and customer-managed relationships are more appropriate! Digital media provides new opportunities to tailor customer communications integrated with traditional channels. We also review this for our email marketing tactic.
These are the related techniques which we recommend as important for managing Customer relationship management effectively. View these hub pages giving details on best practices, statistics and examples for these techniques: