The popularity of video has risen by 72% among marketers and this type of content engages audiences, so what do you need to know about video marketing? The world is getting faster, which means few people have time or patience …..
When it’s time for execution, brand marketers and agencies need to be on the same page about what defines success. Here are three ways they can ensure precision control and usage of the right data to accomplish brand goals. Brands …..
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Five steps to creating a 1-2-1 marketing plan that will generate results Customers sit at the heart of every business. Whether you’re a sole trader or a large corporation, the way in which you interact with your customers helps define …..
Use our digital strategy template based around the RACE Planning Framework to get ahead in your digital marketing We all know the old saying “if you fail to plan, you are planning to fail”, but when it comes to digital …..
Only 16% of companies focus on retaining a customer when all data points to the fact that acquiring a new one is at least five times more expensive. In this modern digital world, with fleeting loyalties and diminishing attention span, …..
To make sure your campaign is as successful as possible, you need to plan and strategize the campaign in advance. Wondering how to plan a social media marketing campaign? If you have a new feature coming out, a holiday that …..
Chart of the Week: 57% of people in the UK spend most of their time on social media or messenger apps, but Facebook is no longer the favourite app. Facebook is no longer as indispensable as it once was, with …..
Learn how we updated and improved our key membership pages to increase conversion and improve the quality of leads with simple customer-centric copy changes To stay ahead of the competition, you need to keep monitoring and reviewing your key sales …..
Five tips to becoming a more knowledgeable and connected marketer First finding and then navigating a career in marketing can be tough but it’s also very rewarding. With the advancement of digital, the rise of AI and so much new …..
Social engineering is the use of manipulative tactics by fraudsters to convince individuals or organizations to voluntarily give up valuable private information Modern businesses must contend with a range of cybersecurity threats, from DDoS attacks and hacking attempts to viruses …..
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