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Managing Digital Branding Toolkit

How well does your brand take advantage of the unique characteristics of digital media and technology?

Learn how to improve your online branding and online value proposition using a structured brand audit

So much is written about best practices for online marketing, whether it’s search, social media marketing or web site design. Yet the bigger and we think, much more important picture of online branding gets so little attention, we think it’s almost criminal…

Getting online branding right is especially important for consumer brands in sectors such as household products, food and beverages, but other sectors too can gain from enhancing their online branding.

Our online branding toolkit will show you how to improve your online branding and online value proposition using a structured brand audit.

Review how to give your brand more personality to improve emotional engagement and sales

Start improving now with FREE Basic Membership

Start improving your Managing Digital Branding now with our FREE Digital Marketing Benchmarking Templates

  • Use our visual benchmark to rate your digital branding and get recommendations of improvement
  • Take an in-depth assessment of digital marketing
  • Start a plan with our free digital marketing template

PLUS: as a FREE Basic Member, you'll also get these bonus resources;

  • 28 other actionable templates and guides, written by experts in digital marketing
  • Benchmark your current capability in Managing Digital Branding
  • Improve your skills by doing the first lesson in each of our 10 e-learning courses for free
  • Get personalised answers to your most urgent questions fast - by joining our online community of over 150,000 marketers
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Create a winning Managing Digital Branding strategy

Our comprehensive Managing Digital Branding toolkit, trusted by thousands of marketers and companies of all sizes and in over 100 countries, gives you everyting you need to create, launch and refine a winning strategy. All in one, easy to access place.

Consumer brands can use the best practices and examples in our digital branding and storytelling guides to review and enhance their engagement and outcomes from digital channels.

Other types of consumer and business brands can use the guides in these toolkits to apply current thinking on branding to help differentiate their business and products in your crowded marketplace.

This toolkit includes tools to:

  • Create a brand communication strategy
  • Define brand development strategies
  • Develop brand story techniques for encouraging changes to brand perception and action
  • Learn the what, why and how of brand storytelling
  • Develop practical frameworks for crafting a brand story

 

Armed with our Managing Digital Branding Toolkit, the world's top marketers use our unique approach to develop winning Managing Digital Branding strategies.

Trusted by marketers all over the world

Since 2009 our toolkits have helped thousands of marketers in over 100 countries to hit - and exceed - their targets.
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...plus over 150,000 consultants, agencies, entrepreneurs and SMB's in over 100 countries.

Get better results

"A goldmine of digital information on digital marketing that can help you get better results"

Make your job easier

"I'd recommend signing up to Smart Insights for a suite of useful tools
from planning templates to strategy docs and a variety of other guides to make your job easier."

Tenfold improvement

It's my digital marketing go-to Bible Tenfold improvements in digital marketing results."

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