Which factors are the main reasons for shopping cart abandonment?
Cart Abandonment specialists, Cloud.IQ have released a new infographic with some fascinating findings regarding how and why our customers are abandoning their purchases and how we can leverage this opportunity to generate more sales.
Some stats of interest:
- 88% of online shoppers who abandon online purchases before completion are open to being emailed by retailers afterwards..
- 35% actually say they will actively welcome these emails
- For every £100 spent on driving customers to the site, only £1 goes into converting them
To see all the stats and the full infographic, view it here.