The infographic from seotraininglondon shows just how important ranking well organically is for your business. Consumers are far more likely to trust links that aren't ads. People think organic search results give answers that are more relevant, and are thus more likely to click on them. Only 28% of people think organic results are more reputable than Ads, so in terms of reputation PPC may not be such a bad thing after all.
Check out the infographic based on 1,000 respondents to an SEO survey. It's perfect if you need to justify increased spend on organic SEO to a manager.
By Robert Allen
Rob Allen is Marketing Manager for Numiko, a digital agency that design and build websites for purpose driven organisations, such as the Science Museum Group, Cancer Research UK, University of London and the Electoral Commission. Rob was blog editor at Smart Insights from 2015-2017. You can follow Rob on LinkedIn.
Turbocharge your results with this toolkit containing 7 resources
The Search Engine Optimization (SEO) toolkit contains:
Start your Digital Marketing Plan today with our Free membership.
Recommended Blog Posts
Learn how to estimate your share of search for different keywords using Google Search Console, and how to perform a gap analysis to find your SEO gaps Making better use of organic search is a cost-effective technique for generating leads …..
Keyword research data reveals the SEO CTR rewards for top of SERP rankings in Google. Inform your SEO marketing strategy with the latest trends in 2024 You often hear company owners saying “I want to rank top” for their target …..
Google Search Console Insights combines Google Search Console and Google Analytics to introduce a new SEO platform for content marketers If you regularly use Google Analytics and/or Google Search Console tools to evaluate and optimize your marketing (and if you …..
