Free Digital Planning Templates
Secure your online future now with our free downloads
You’ll be joining the 150,000 Smart Insights members from 100 countries who trust our advice to Plan, Manage and Optimize their marketing.
My clients love the insights I am now capable of providing them
- Drew Shug, Owner, Big Storm
Just like having an expert working by your side
- Sharon Sheridan, Digital Marketing Manager
It's made my digital marketing tangible, measureable and actionable
- Kirsty H, Director of Content and Brand, Presentation Studio
In webinar we covered Six Trends showing techniques and examples businesses can use in 2014 to increase the value of Email marketing.
The six trends, if you want to fast forward, are:
This Slideshare was presented as a webinar by Tim Watson of Zettasphere at the Smart Insights Digital Marketing Priorities 2014 summit.
You can view all 6 recordings from the Digital Marketing 2014 Summit here.
By Tim Watson
Tim Watson, from consultancy Zettasphere, is the Smart Insights expert commentator on email marketing. He is an independent email marketing consultant providing strategic guidance, to deliver improved campaign results. A member of the DMA Email Council and chair of the DMA Email Best Practice hub. He actively promotes email and frequently speaks on the subject and how to improve use of the channel. Connect with Tim via LinkedIn or Twitter.
Start the discussion on our community and social networks
Turbocharge your results with our
Email marketing and marketing automation ToolkitThis toolkit contains 14 resources
Learn more about the Email marketing and marketing automation toolkit
Start your Digital Marketing Plan today with our Free membership.
Start your Digital Marketing Plan today with our Free membership.
Recommended Blog Posts
The best email statistics sources to benchmark open and clickthrough rates for your email campaigns in your industry sector Email marketers often ask “how do our campaigns compare”? They’re looking for email statistics to compare subscriber engagement for open, clickthrough, …..
More valuable tools and technologies are to come for marketers this 2019, but it will only serve you well if you understand what lies in the future for email marketing There are around 3.7 billion email users in the world …..
62.26% of customers feel happy and excited to respond to a specially tailored message from the retailer The personalization of emails is not just limited to sending emails to your customers addressing them by their first names – it’s so …..
Popular Blog Posts
Statistics on consumer mobile usage and adoption to inform your mobile marketing strategy mobile site design and app development “Mobile to overtake fixed Internet access by 2014” was the huge headline summarising the bold prediction from 2008 by Mary Meeker, an …..
Our compilation of the latest social media statistics of consumer adoption and usage Social networks are now so well established, that there is a core ‘top 5’ social networks that don’t change much from year-to-year. But, as we’ll see in …..
Amazon’s business strategy, revenue model and culture of metrics: a history I’ve used Amazon as a case study in my books for nearly 20 years now since I think all types of businesses can learn from their digital business strategy. From startups …..
Actionable Marketing Advice
