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Slides, videos, white papers, design galleries, articles and more (+ five quick tips)

Q4...one number and a letter that has heart racing at retailers everywhere... There are lot of great sources to help you with your Christmas and year-end email efforts. In this post I have summarised what I see as the best of the bunch to help your planning & preparation, strategies & tactics, and email design. (Be sure to read through to the end for some quick bonus tips, too.)

Preparation and planning:

Useful articles and white papers: 19 holiday email planning tips A month-by-month guide to holiday marketing success Email marketing holiday planning calendar from ExactTarget and a checklist from Silverpop: [slideshare id=24996872&doc=emailmarketingholidaycalendar-130806132952-phpapp02&w=500] [slideshare id=5390145&doc=holidayemailmarketingchecklist-101008004627-phpapp01&w=500]

Strategies and tactics:

A selection of ideas, examples and screenshots: The retail email guide to the holiday season (from 2012) The Top 12 marketing tips for the holidays 10 holiday gift…