The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Adam Pearce

I'm the co-founder of eCommerce digital marketing agency, Blend Commerce. We're a team of 7 who started up 16 months ago to blend design, development, strategy and marketing into one neat package for Shopify store owners.

As Marketing Director and co-founder, I manage our team of digital marketers and make the decision on where we get to do cool stuff with clients.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

Having graduated from University with a degree in Economics, I initially worked as a management consultant. Following a short stint in teaching, I fused my two careers to become a Sales and…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Shane Hebzynski

My name is Shane Hebzynski and I'm transitioning from being a General Manager for Bangkok-based X2 Global Media into my own marketing business that is based out of Singapore.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

It's all kind of an accident really. I was actually in business development and I kind of fell into being heavily involved with the marketing for a small team startup business. That eventually led me to the General Manager role. Luckily I was also enrolled in MBA studies with an emphasis in Marketing.

Which technical skills do you believe are most important in your role?

I'd…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Adam Samuel

Hi my name is Adam Samuel and I am the co-founder of a new health and fitness startup built on the blockchain called PUML. As a co-founder, I do everything needed to get the project off the ground but specialise in online marketing.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

Since leaving university in 2001, I have spent 17 years building businesses that use the internet to drive traffic and leads. In the early years, my company was one of the first digital estate agencies in Spain, using Google to drive traffic to the site to generate leads.

It was…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Col Skinner

Profoundry® is my trading name. I'm a UK based Digital Advertising Consultant and Strategist with over 10 years experience.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

I have over 10 years' experience in digital marketing that started when I did an internship at an ad agency as part of my Marketing degree.

Which technical skills do you believe are most important in your role?

Analytics software, social media platforms and e-commerce platforms.

Which soft skills prove most useful in your role?

Empathy, creativity and communication.

Which markets does your organization operate in?

All, but mainly English speaking.

Which Marketing or Business related book would you…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Sam Wright

I'm Sam, 29 and have been in the industry for just over 3 years.

I work on a number of projects with clients in a range of sectors, overseeing link-building and having a hand in all things content - as well as assisting with the development of the team on a day-to-day basis.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

This is my first industry role following a degree in English Literature and Creative Writing. I also carried out a number of internships and spent a few months freelancing before I started a full-time role.

Which technical skills do you believe are…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Newaz Chowdhury

My name is Newaz but I also go by Oz. I help run marketing projects within my company. I help with keyword research for SEO/PPC marketing.

I project manage our SEO projects and make sure that we send out our monthly reports on time. I also manage our social media. I do a variety of things, including business development.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

I originally had a background in Economics. It's an interesting subject but it's a job field that doesn't make me happy. I did some soul searching and found marketing to be fun, creative and rewarding! I'm…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Bunie Anyaegbunam

Florence is a tech startup that helps freelance nurses find shifts through the use of a website. By bypassing recruitment agencies, nurses are able to earn more and find work that fits around their lifestyle.

My role is managing the complete marketing mix. We use multi-channel marketing including social media (paid and organic), email, content, AdWords and offline events LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

By building my own websites. Marketers are great at talking up their skills but I was able to secure this role by building my own WordPress sites and figuring out ways of driving traffic and getting…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Lee Wilson

I head up the SEO department at the UK top 10 search and digital marketing agency Vertical Leap. I've been in this role since 2010 and can be found writing expert commentary online tied to SEO, marketing, start-ups, and all things digital.

LinkedIn | Website

What is your background in Marketing, and how did you come to be in the position you are in now?

I started off in-house within the financial services sector and spent around 7 years leading the digital and direct-marketing department, helping the company grow into international markets.

After that, I set up and ran my own Ltd company providing website marketing, online content and website design. After a…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Erwan Derlyn

First of all, thank you Nadine and the Smart Insights team for having me on Marketing Minds. It’s truly an honour to be featured here alongside other inspiring marketers.

I’m Erwan, I was born and raised in France but I live in Stockholm (Sweden) where I work as an Independent Digital Marketing Consultant. I help startups with a range of services including Facebook and Instagram ads, SEO and content marketing, but also best practices training and workshops. When I’m not consulting, I’m also an author for France’s leading innovation and digital magazine and work on a side-project which is a real estate startup simplifying how people search, compare and book co-working spaces in Stockholm. LinkedIn |…

The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses.

Marketing Mind:

Tom Chapman

I work as a publishing specialist for CandidSky and it’s my job to lead off-site campaigns for clients. Based in Manchester, CandidSky is a digital agency made up of around 30 individuals. I work closely with the SEO and content teams to deliver the best possible outcomes for clients. In my case, this could be through link building, referral traffic, or with brand mentions.

I also work closely with internal marketing to promote the CandidSky brand. We’re actually due to launch a podcast soon (named Digital Lodge) aimed at clearing up some of the misconceptions and tackling challenges associated with digital.

LinkedIn | Website

What is your background in Marketing, and how did you come…

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