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Inbound Marketing [Infographic]

Author's avatar By Expert commentator 11 Nov, 2013
Essential Essential topic

Which processes and tools does it take to make Inbound Marketing effective?

Companies are still trying to understand and make the business case to focus on Inbound Marketing, to secure resources for content or educate others on the difference between Inbound vs Outbound marketing.

We thought this infographic from Salesforce Pardot sheds some light onto this with survey findings summarised from HubSpot's survey. For example,

92% of companies who blog multiple times a day, report it is key to acquiring customers. 

It also highlights well the difference between inbound and outbound marketing and free tools in the marketplace across blogging, SEO, analytics, social and webinars.


Interested in ideas for your campaigns, read Rene Power's 10 examples of excellent inbound marketing campaigns.

Author's avatar

By Expert commentator

This is a post we've invited from a digital marketing specialist who has agreed to share their expertise, opinions and case studies. Their details are given at the end of the article.

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