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Our recommendations on the top 10 free digital marketing statistics covering secondary data sources for Global, European, UK, US, Asia and Latin America

Online marketers love statistics about digital marketing. Us too. They allow us to review the growth in customer adoption of the latest digital platforms and technologies, make the business case for investment in marketing and allow us to benchmark our growth and performance against competitors. From reviewing thousands of stats sources over the years, we've found that there are a very small number of quality online marketing statistics sites and sources which are updated at least annually and have a representative sample size from different countries. Business Members can use our quarterly 2020 online marketing statistics compilation, aimed at saving you time when you need the latest stats for a presentation or report you're working on against a deadline. This guide contains a full rundown of…

It's all about the story...

It’s a jungle out there, dog eat dog, and unstructured data is proliferating at an exponential rate. As a marketer you have to be careful, you don’t want to get sucked into this digital Wild West, even the quickest out there could get stung. Yet, there are opportunities to be had, little nuggets of 24-carat gold that can provide your business with a cutting edge worth millions. Sounds like an opportunity, right? However, just as the prospectors found it tough trying to make a buck during the 19th century Alaskan gold rush so businesses are finding it increasingly difficult to make sense of how to make big data pay. So even at this early stage of its evolution businesses are asking, what does the future of big data look like? Image/Copyright Source: wikimedia.org There isn’t an easy answer but…