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Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices and the latest statistics.

An effective marketing plan has a clear structure, so it's easy to explain to others and easy to review to improve the plan since it should be a living document. We recommend using the SOSTAC® planning framework developed by PR Smith.

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