Recommended sources on digital technology adoption and Ecommerce
For students looking to support their work in assignments or dissertations with relevant statistics, see our page on Internet marketing statistics which features what we think are the top 10+ sources with a custom search engine covering them.
Of special note in 2013, we recommend the Free comScore Digital Future in Focus reports that cover many countries in great detail.
Introduction chapter
- Mcommerce statistics - growth rates in usage of mobile browsing and apps
- Ecommerce growth rate forecasts- charts showing the growth in Digital marketing sales and annual growth rate
- Social media usage - explains which are the most popular social networks in different countries