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Measuring your Instagram traffic beyond ‘Like’s and ‘Comments’ [Infographic]

Author's avatar By Susanne Colwyn 13 Jul, 2015
Essential Essential topic

Measuring your Instagram activity for lead acquisition and sales conversion

We know that, at a basic level, social media activity can be measured with interactions, including 'Likes', 'Comments' and 'Followers' though are sharing the new Instagram trend, by measuring beyond this and driving Instagrammers to 'click your bio link'.

This infographic from Sociallystacked.com  shares a 5 step process for Instagram marketing from posting to measurement, highlighting how 5 content brands are using this technique. Measuring your Instagram traffic doesn't have to be time consuming and basic, but you have to know the tricks of the trade to get around the limitations. This infographic shows you how.

How to measure Instagram - Infographic

 

If you are new to Instagram, read our Guide and check out the Infographic showing how it can support your marketing strategy.

Author's avatar

By Susanne Colwyn

Susanne is a Marketing Consultant and Trainer, with over 20 years marketing experience in the public and private sector. She's passionate about supporting companies with practical result driven marketing, to help focus companies on evaluating and driving their marketing forward. Experienced in Integrated Strategic Marketing Planning, Data Segmentation, Customer Relationship Management Systems, Customer Insight and reviewing internal systems, data and processes, to maximise conversion strategies and the customer experience. You can connect with her via her LinkedIn or follow her @Qtymarketing.

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