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Explore our Digital Marketing Strategy and Planning Toolkit

What is your biggest skills gap?

Take our short poll to share which skill you need to improve most within the year

This month we're focusing our content on Digital Marketing skills and careers development. As a marketing advice site, we're always creating new resources to help marketers plan, manage and optimize their digital strategy and channel specific tactics. We 20 toolkits spanning from digital marketing strategy and planning, campaign planning to B2B, Agency and much more.

However, to understand what is needed and where marketers need to spend time improving, we need to know what areas of digital marketing are the weakest within companies and personal skills.

To help us understand the skills gap in 2018 please choose the 3 skills which you most want to learn in the year ahead which are also important to your business.

If you can't see the poll, please click here to complete the poll.

We'll be sharing our findings at the end of the month and in our bi-weekly newsletters that all members receive. Sign up as a free member to receive the latest digital marketing advice and the results of our poll.

Our newest resource, Marketing careers, and digital marketing skills development workbook, shows you how to map out your personal short-term and long-term goals, become more productive in your day-to-day work, identify your key motivators, analyze your digital marketing skills, how to leverages your strengths, and understand the different paths you can take to reach your goals.

By Carolanne Mangles

Carolanne (Annie) Mangles is the digital marketing executive and editor at Smart Insights and oversees all blog content. She is involved in SEO strategy planning and improving pages for higher organic reach. When she’s not in the office, you’ll find her hiking in the countryside, eating cake or petting the nearest animal. Connect with her on LinkedIn or follow her on Twitter

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