It's about content, style and value more than SEO
We like this infographic which has been created with newcomers to blogging in mind. It practices what it preaches by using an interesting visual style with useful recommendations rather than less useful 'facts and figures' about how to promote your blog. It recommends how to develop the right types of content and style within your blog post rather than providing SEO techniques or basic social media promotion.
It can be a learning curve and take time to build up your followers, so why not learn from existing bloggers to speed up your success rate by reading further.