What is excellent online customer service and how do customers respond [2 X Infographics]

Author's avatar By Expert commentator 23 Jul, 2013
Essential Essential topic

7 ways to provide excellent customer service for e-commerce

The Salesforce infographic provides 7 actionable steps on how companies can overcome some of the failures of customer service which are centred around 'timeliness and being 'personal', within their social media channels:

  • 1. Offer multi-channel support.
  • 2. Social media Listening strategy and meeting your customers' expectations.
  • 3: Track customer interactions.
  • 4. Create a customer support centre.
  • 5. Provide online chat.
  • 6. Timely response to customers.
  • 7. Deliver the 'Wow experience' - empathy and understanding.

ecommerceinfographic

Bluewolf have also created an Infographic, sourcing data from Gartner and Aberdeen, to address how people respond to their encounter with social media  - 40% of customers leave the company after two annoyances and 59% will switch brands for better customer service.

bluewolf_socialcustomerrservicenfographicl

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By Expert commentator

This is a post we've invited from a digital marketing specialist who has agreed to share their expertise, opinions and case studies. Their details are given at the end of the article.

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