Facebook is at the forefront of marketing technology innovation Mark Zuckerberg was on stage yesterday at this year’s Facebook for developers conference, showing off some nifty new software and coming out with some rather clever ideas for augmented reality products. …..
Thinking about changing your WordPress site design? Here is what you need to know There’s a reason why certain brands revamp their image, and some have done so successfully. There are different factors that usher in the change, but much …..
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FREE ACCESS5 Ways to Increase Your Conversion Rates with Micro-Influencers Does size really matter? When it comes to influencer marketing it does, but not in the way you think. Influencers with a smaller following tend to have a much bigger impact …..
How to bridge the advanced analytics knowledge gap Today’s marketing industry is becoming more metrics-driven by the day. If you’re a marketer setting up a digital marketing campaign, one of your first major steps involves building a solid marketing strategy …..
Practical customer retention tactics that any business can apply For any digital marketing strategy or digital communications plan, defining a set of objectives and clear strategy behind your plan is essential to the success. This post focuses on creating an actionable online customer retention plan, …..
Chart of the day: Content marketers are changing the social metrics they use to judge their content Social Media Matrics, such as Facebook shares, video shares and retweets on Facebook are becoming increasingly important for measuring content marketing success. Recent …..
What are the hottest new design trends emerging this year? When you take a look backwards at design trends from recent years and compare them with those that are just now emerging, you can get a great feel for the …..
Up your slack game with these time-saving tools What better way to boost marketing and sales productivity than using a productivity tool? Slack now has over 4 million users, and many marketing and sales tools have used that opportunity to …..
Why a focus on the fundamentals of customer retention is essential to business growth Many marketers are grappling with the challenges posed by fundamental changes in consumer behaviours, increasingly competitive markets and a host of digital technology developments, mobile innovations and social media proliferation. …..
