Twitter’s new design, Amazon anti-competition investigation, UK digital tax plans, Facebook’s scam ad tool, Instagram removes like count This week has seen Twitter launch it’s new design for desktop users, with the jury still being out on how it is …..
There’s no more direct source when it comes to customer research than the human brain and the physiological signals it gives out as it experiences things One truism that I’ve learned over my years in digital marketing: the closer to …..
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FREE ACCESSOne of the newest tools in digital marketing, messenger applications present a great opportunity for brands to boost their open rates, enhance their visibility, and build a great relationship with customers Messaging applications are online communication channels that facilitate free, …..
One of the fundamentals of your SEO strategy should be keyword research, for which you need a keyword tool. Here are seven of the best, plus three to help with YouTube SEO SEO is a complex job. There are lots …..
14 ways to segment your target audience for effective e-commerce personalization As defined by Smart Insights, segmentation shows approaches to grouping prospects and customers to deliver more relevant communications and offers. The result is to give better response rates to …..
KFC’s “Chicken Town” campaign demonstrates the value that can be found in imitations, as it looks to repair and enhance its brand image in some unexpected ways. Have you ever been asked “Fancy a VFC?”, or found yourself in a …..
Facebook faces data transfer challenge, British Airways fined for GDPR breach, Facebook is reducing reach of exaggerated health claims and Instagram launching anti-bullying tools This week has seen Facebook facing another challenge over its users’ data and GDPR implications relating …..
A review of some of the most interesting and important insights from this year’s report Mary Meeker’s annual internet trends report has become one of the most eagerly anticipated moments of the year (well, for internet/ data nerds at least!). …..
Facebook changing business Page info, the CMA investigating impact of digital advertisers on consumers, Twitter’s updated search results and MPs call for digital political campaigning electoral law changes Following the excitement of Google’s updates last month and several changes to …..
