By Expert commentator 08 Jan 2020 5 ways you can use Google Sheets to manage your SEO tasks Managing all the data associated with SEO can be difficult, but Google Sheets can make it more manageable to handle and compare your data. Managing SEO tasks requires you ti handle a lot of data. While most SEO tools obviously …..
By Robert Allen 08 Jan 2020 Social media marketing trends 2020 Take a look at what we believe are the key social media marketing trends for 2020 that marketers need to be aware of in order to ensure their marketing strategy is up-to-date and as effective as possible. Social media has …..
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By Expert commentator 07 Jan 2020 How to use predictive analytics to power up your email marketing Predictive analytics can help ensure you’re sending the right kind of email messages to the right customers at the right time in order to improve results. Using predictive analytics to power up email marketing is nothing new, but it is …..
By Gavin Llewellyn 06 Jan 2020 Building a content marketing editorial meeting Five steps to creating an effective process that generates results It’s difficult to argue with the benefits that good content marketing can deliver for businesses. We have talked regularly here on Smart Insights about the opportunities provided by great content …..
By Dave Chaffey 06 Jan 2020 What’s new? What’s next? 6 essential marketing trends for 2020 Examples of digital marketing tools and techniques to give you an edge in the year ahead Well, we’ve nearly made it! For years I’ve been looking to the future, predicting how innovations in digital media, platforms and technology will shape …..
By Expert commentator 03 Jan 2020 US military bans TikTok and YouTube’s new copyright feature – News roundup Messenger now requires Facebook account, US military bans TikTok, YouTube adds new copyright feature, Facebook and Twitter announce latest account removals Welcome to our first news roundup of 2020! Unsurprisingly, things were fairly quiet over the festive and New Year …..
By Expert commentator 03 Jan 2020 What is the importance of web design for your audience? Your website should be designed keeping in mind your audience and should ensure that it improves user experience. Your website is one of the most important aspects of your brand’s online presence and it’s important that you design it right. …..
By Expert commentator 02 Jan 2020 How deep learning can transform your marketing results Whether you outsource a deep learning solution to a vendor or bring that expertise in-house, here’s what marketers need to do to make deep learning work. Technology continues to push the boundaries of what’s possible for marketers. While most marketing …..
By Expert commentator 02 Jan 2020 How to create a B2B content marketing funnel A content marketing funnel acts as a guide for your prospects and leads. It shows them the specific steps they need to take before purchasing your product or service According to Demand Metric, content marketing generates three times more leads …..