Check out these simple tools and apps for social media management to cut down time and increase effectiveness As a social media marketing professional, there are certain questions that will constantly be on your mind. What are people saying about …..
Measuring your Instagram activity for lead acquisition and sales conversion We know that, at a basic level, social media activity can be measured with interactions, including ‘Likes’, ‘Comments’ and ‘Followers’ though are sharing the new Instagram trend, by measuring beyond this and …..
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FREE ACCESSHelp up build a picture of the current digital skills landscape This infographic shows that there are 1.46 million people working in digital companies in the UK, with 45,000 more jobs in digital currently being advertised. Digital marketing requires a …..
Technology is continuing to change the way we view digital marketing at breakneck speed, but the future is bright for digital marketing It’s quite apparent that technology has brought the marketing field a long way. We wouldn’t be immersed in the …..
20-35% of teens are snapchatters Here we’re sharing some of the latest research from GlobalWebIndex. They regularly have specific reports on social platforms that aren’t covered elsewhere. Globally 14% of teens are using snapchat, according to GlobalWebIndex, and in the US …..
CONVERT: Achieving the final conversion on the landing page This post is the final in a 3 part series (read Part 1 and Part 2 here) of articles addressing how to effectively increase your email marketing conversions – looking at …..
Innovative techniques and examples of engaging web and mobile designs Gone are the days of promoting your brand face-to-face or through those mailbox flyers and ads in the local newspaper that no one reads anymore. And unless you have a …..
Examples and best practices for converting your subscribers to click and take action Continuing my 3-part series on increasing email marketing conversions – Open > Click > Convert, in this post we’re looking at the second step in this process. This step …..
Five examples of how retailers and brands are using iBeacons for marketing campaigns Apple iBeacon gives great opportunities to develop innovative marketing campaigns, particularly for retailers. Beacons are small wireless sensors to connect the online with offline worlds. Their main purpose for …..
