By Expert commentator 14 Aug 2017 8 steps to keeping your automated email outreach personal Use these steps to maximize your email outreach It is difficult to argue against the benefits of automated email outreach when it comes to online marketing, be it for promoting your blog posts, software or conducting general sales pitches. However, …..
By Patrick Kelly 11 Aug 2017 The ecommerce industry can learn a lot from gaming Chart of the Day: Exclusives, rewards and a sense of achievement drive people to purchase Visit any ecommerce company website and you’ll likely find you can sign up for a free account or a free trial of the product/tool/service, with which the …..
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By Expert commentator 11 Aug 2017 How Omni-Channel is Reshaping Commerce 4 examples of omnichannel changing the retail experience The numbers don’t lie: the days of consumers visiting their local general store to satisfy every shopping need are long gone. It’s no secret that there has been a shift in shopping …..
By Robert Allen 11 Aug 2017 The History of Content Marketing [Infographic] How content marketing has evolved over the last decade Content marketing has gone through a transformation over the past 10 years. As the pace of content marketing has grown exponentially, so too has the number of content marketing pieces being published …..
By Jessica Wade 11 Aug 2017 Weekly round-up of social media updates Social Media Essentials: Snapchats Power Editor, Instagram hit a milestone and Facebook launch Watch To finish your working week off here are 6 updates we saw happen this week that could help inform your social media strategy and keep you …..
By Susanne Colwyn 10 Aug 2017 Using social media for PR Research shows how PR specialists use social networks This new Social PR Survey, including data from the Social Journalism Study shows how important social media is to PR Specialists. So how are PRs using social media? Is it to post their own content, …..
By Jessica Wade 10 Aug 2017 25 of the best adverts 2017 From the politically driven to the funny, our favorite adverts of 2017 so far We look at some of the best ads from 2017 so far. We have featured some of the most clever, moving and funny ads from the …..
By Robert Allen 10 Aug 2017 4 Areas of Social Media Marketing You Need to Invest in Today Do your social media priorities align with these key social media trends? In a short span of a decade and a half, social media has taken over the world. It has exploded its way into our lives and and the …..
By Dave Chaffey 10 Aug 2017 The Top barriers to Digital Transformation Chart of the Day: What challenges do a successful digital transformation programme need to overcome? Our latest Managing Digital Marketing Research report showed that many businesses are actively pursuing Digital Transformation with over one-quarter (30%) of businesses already having a transformation programme in …..