Learning Paths

Define campaign timeline

Learn how to schedule different campaign activities and resourcing on a timeline

Module purpose

There are many activities that need to be scheduled and assigned for the modern marketing campaign, thanks to the plethora of paid, owned and media options that are available.

Our Campaign project timeline template will help you with this planning process.

Module structure

  • Objectives
  • Defining a campaign timeline
  • Scheduling activities on a timeline
  • Repurposing content assets
  • Test your understanding
  • Summary

Learning objectives

  • Identify the main activities forming a campaign plan
  • Learn techniques to schedule media waves in a logical order

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This module is in the Campaign Planning Learning Path

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What are Learning Paths?

A modern training solution to help businesses grow through marketing

Learning Paths bring together all of the relevant training and associated resources into a single, customizable journey.

Whether it's specific, task-based skills or fully mastering a single discipline, Learning Paths provide the training your business needs to expand into new channels and improve the results of your current marketing activities.

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Learning Paths are divided into strategic and channel-based marketing modules, which help you align development needs with business objectives.

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Each Path is supported by our 20 comprehensive marketing toolkits, reducing outsourcing costs by expanding your in-house knowledge and expertise.

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Deliver real business results with our practical, ready-to-go templates. Instantly apply them to your own marketing activities to drive efficiency and track your results.

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