Mobile traffic up to 15 per cent of global internet traffic in May 2013 – up from 10 per cent in May 2012, and six per cent in May 2011. Value/Importance: [rating=5] Recommended link: KPCB Internet Trends You may well …..
Sharing screengrab tools (including how to screen grab a really long post with a single click) I mark a lot of student marketing assignments. It’s good to see students using visuals, but I’m often surprised at how many are still …..
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FREE ACCESSReviewing the level of attendance for webcast and webinar events Webinars and webcasts are still a key tool of the B2B marketer. As you may know, Smart Insights use the BrightTALK webcast platform for featured Expert commentators and content partners. As …..
Searchable, Shareable and Snackable are the keys to success I read this post last week and feel it’s worth sharing as a reminder for content marketing teams. It’s created by Skyword a software company serving content marketers, so a good example …..
Google introduces new customer journey mapping tool Have you seen Google’s new customer journey benchmarking tool for reviewing The Customer Journey to Online Purchase? I thought I would feature it at the start of our round-up of our advice from May …..
How well do you manage your email marketing? I recently completed the 2013 update to the 80 page Smart Insights ‘Seven Steps to Success’ Guide on Email Marketing. As part of updating the guide I was looking to highlight best practices …..
Affiliate Marketing can be so rewarding, but you need to avoid these common mistakes Having worked with lots of programmes during my time in affiliate marketing, I thought I would outline some of the common mistakes I see and how …..
Which sites work best? Lead generating focused sites foster growth, but branding focused sites have their place Lead generating vs branding websites: Which is right for you? With the web well past the 20-year mark and it’s presence continuing to …..
The Truth about Video Email Marketing Look in your email inbox, and on any given day you’re likely to find several emails that feature videos. They can range from informational, educational to simply entertaining. But what is all the fuss about? …..
