Our review of Twitter dashboard – the new web app that will let you schedule Tweets and review analytics all in one place Importance: [rating=4] (For Small Businesses) Source: Twitter blog This week Twitter announced the launch of its latest …..
Use the 6Cs of online customer motivation to help you structure your website’s conversion funnel The 6Cs of motivation is a recognised tool used in higher education and looks at ways to improve classroom motivation and student participation. In 2004 …..
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FREE ACCESSBig majority of marketers now highly focused on user experience Good news for those annoyed by horrifically complex user journeys, marketers are finally paying attention to your plight! It’s probably good news for marketers as well, as a lack of …..
How to optimise your B2B website Did you know that the average visitor spends only four seconds on a website, before deciding whether to stay on it, or return to the search results? As such, it is critical that a website …..
EU data law hasn’t gone away just because of the referendum result The decision to leave the EU has created the impression that it means UK digital marketers have heard the last about the General Data Protection Regulation (GDPR), or …..
Late 2016 the tipping point will be reached, as digital spend outstrips TV advertising for the first time If the forecasts based on current data from emarketer are correct, the US is about to spend more on digital ads that …..
From banal to the facile; a review of Cannes Lions thusfar Cannes Lions has always showcased the best in creative advertising. Each year the event reflects society trends. 2016 is no exception to the rule. In chandelier adorned halls Creatives and …..
What a high converting landing page needs Being a digital marketer is simple. All that’s required is to get people to do exactly what you want them to do. That is: act. That act may be as basic as wanting them …..
How to survive digital transformation I’m not sure we should be encouraging people to think of digital transformation as armageddon scenario, but then again it does bear certain similarities. It’s hard work, and keeping your team united is key to …..
