It was long thought that having the keyword in your domain name would help you in the SERPs. Is this actually the case? Ahrefs have done some stellar research into the On-page ranking factors in 2016 and have found many …..
Our interview with Rob Hammond, Head of SEO for publisher Trinity Mirror group We asked the head of SEO for Trinty Mirror Group (the publisher behind major UK daily newspapers, such as The Mirror) about key SEO trends and how he …..
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FREE ACCESSAs an industry, how are we finding the process of recruiting new talent? We recently conducted some research where we asked over 700 professional marketers about their current digital skills, how they wanted to develop and what trends they saw …..
Introducing Expanded Text Ads. Previously, the standard AdWords text ads that appear at the top and bottom of Google search results had a headline of up to 25 characters, and then two description lines of up to 35 characters each. …..
Using video content on your blog will make you a search engine favourite Ranking on search engines is the top-most priority for all content creators. Chances are you’ve landed here to read this article to learn what more you can …..
Email retains its position as one of the most powerful marketing channels It’s two chart’s of today instead of one today, for the simple reason that I couldn’t include one without the other. One is great news for marketers, the other …..
Does your blog or site run on WordPress? If so, use these WordPress Plugins to optimise your content marketing, SEO and more WordPress is the most popular CMS (Content Management System) due to its ease-of-use, flexibility, and scalability; especially for …..
How to build and nurture online communities A surefire way to build trust and foster brand loyalty is to establish an online community or membership site. It provides your audience with a sense of belongingness, exclusiveness, and the reassurance that your …..
Jakob Bignert examines the spectre of automated merchandising and tries to reassure us that there is nothing to worry about – no seriously, you’ll be fine! Since the industrial revolution, automation in the workplace has been met with extreme reactions. …..
