How three very different brands gained social success by creating Facebook campaigns that engaged users and got them talking In our Facebook marketing guide we share lots of examples of practical techniques for businesses to achieve their goals. We’re always on the lookout …..
Chart of the day: 58% of internet users have uploaded video content in the past year We are consuming more video than ever before. Global Web Index have reported that while nearly 3 in 4 internet users shared a photo last …..
Access our Free Digital Marketing guides
Free guides to improve your skills on your Smart Insights journey
FREE ACCESSA briefing on the advantages and disadvantages of chatbots Technology and fashion are not exactly two industries which you would associate with one another. While this might be the only time you see the likes of Mark Zuckerberg and Naomi …..
Google puts A/B testing tools at everyone’s fingertips by making it’s Google Optimize product free There may be no such thing as a free lunch, but since it launched out of beta in March 2017, there’s a free CRO package that …..
Chart of the Day: What are the most difficult email marketing tactics to implement? ~ Part 2 of 2 Last week we discussed the most effective email marketing tactics. This week we look at the opposite side of the coin …..
Updates to inform your social media marketing strategy Welcome to our weekly summary of what’s happened in social media this week. This week we look at Instagrams new features, Facebook ‘Messenger Kids’ and how you can import your Instagram contacts into …..
5 easy steps to improve your ecommerce conversion rate using personalization tools, segmentation, interaction data (AOV and RPV) and campaign split testing As a marketer you’re always seeking the holy grail that will grow your revenues, that insight that tells …..
Chart of the day: Marketers reveal that data quality, lead generation and user experience are the most critical challenges to the success of a digital marketing plan When it comes to planning a digital marketing strategy we all know there …..
Why you need an email strategy for 2018 – the best behavioural email marketing predictions for the coming year It’s that time of the year when you’ll see a wave of marketing predictions for the forthcoming year. While they may …..
