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How to create reports with Google Data Studio

Learn how to quickly create detailed reports by integrating your tools with Google Data Studio.

How will this Quick Win help me and my business?

Reporting is an important activity, no matter what campaign or activities you have on the go. By accurately reporting on campaign progress and KPIs, you can see whether your current strategy has you on the right track or if you need to make a change. However, far too often a lot of time is put into a report that buries important analysis in vanity metrics. You need a quick way to view essential information and build your reports as quick as possible. That’s where Google Data Studio comes in.

With this Quick Win, we’ll tell you how you can connect Google Data Studio to various data sources (such as Google Analytics and Google Ads) and create a report that is detailed and easy to read. Follow these steps and you’ll be able to spend less time writing your report and more time making improvements to your campaigns.

What will I learn and how is this Quick Win structured?

Over the course of this Quick Win, we’ll tell you:

  • What Google Data Studio is and what it can do
  • How to connect Data Studio to Google Analytics
  • How to plan your first report and decide what metrics are important to you
  • How to create your first report and what customizable features are available in Data Studio
  • How you can import your own data into Data Studio

About the author

David Miles

David Miles

David Miles is a digital marketing consultant, trainer, and published author. Since 2004, David has owned and run digital marketing agencies and training businesses large and small across the UK and Europe. Currently, David is the founder and CEO of The PPC Machine, a boutique agency that helps mortgage brokers, IFAs, and other financial services professionals grow their businesses using pay per click advertising platforms.

Connect with David on LinkedIn.

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How to create reports with Google Data Studio



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