Integrated SMS marketing
Learn how to successfully integrate text message marketing into your overall marketing automation plan
As mobile devices continue to improve and we become more and more reliant on them for both our work and social lives; it’s becoming increasingly important to ensure you have mobile included in your marketing mix.
This module will guide you through your entire campaign, whether you’re brand new to SMS marketing or a texting pro.
How is the Learning Path structured?
- Why is Short Messaging Service (SMS) marketing important?
- How to start using SMS
- Rules to follow and examples
- Reviewing SMS applications and how to optimize them
- Application of SMS in membership renewal campaigns
- SMS campaign example
- SMS is not just for promotion
- Identify the key elements required for implementing successful SMS campaigns.