It’s time for e-commerce marketers to start taking Pinterest seriously Pinterest is about far more than collecting aspirational pictures of perfectly decorated rooms, stylized desserts, and faraway locales. With the introduction of buyable pins last year, the platform’s more than 100 million active …..
There are two types of product descriptions: those that tell and those that sell Words have huge power to turn even the most ordinary product into a must-have. There are two types of product descriptions: those that tell and those …..
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FREE ACCESS“Brands have realized they need to create a compelling narrative that excites, surprises and inspires consumers, potentially through ‘immersive’ experiences” Bart Visser, Director of Brand Marketing Spark Networks SE In preparation for the Brand Marketing Summit Europe, we are continuing …..
Video marketing is no longer something to ‘dabble in’ if there are extra resources available. It is essential for businesses, both small and large, across all industries to have video marketing as part of their overall digital marketing strategy because …..
Cyber attacks are becoming increasingly common, meaning that, if you’re not prepared, your e-commerce business could be at risk from more than competitors The rate at which the e-commerce business is growing in India is remarkable. According to the Indian …..
When an advertisement is specially curated for a specific audience segment based on their behaviors or needs, it is going to be more effective and incur a higher conversion rate Just about every business is looking for better ways to …..
Knowing where to search for prospective clients and understanding how to pitch your SEO services, you’ll be presented with opportunities to expand your client base and become a real big fish in your market In 2019, it may seem the …..
UK government setting stricter social media rules for children, Twitter addressing abusive content, UK marketing budgets increased at the start of year, Ryanair offers ad space on boarding passes and Amazon fake reviews giving search boost There has been some …..
Product launches are the perfect opportunity to develop multilayered marketing campaigns that deploy over extended periods of time. For example, you could begin by crafting a few press releases and blog posts that announce the new product. Then, immediately after, …..
