Chart of the Week: 55% of marketing influencers believe that improving decision making is the primary objective for a marketing data dashboard A marketing data dashboard is a helpful tool that can allow marketers to visualize KPIs relating to the …..
Search Query data can help you create a PPC campaign that gets great results. Search query data isn’t just handy for identifying negative keywords, it’s the secret to unlocking the hidden potential within your pay-per-click search or shopping campaigns. Search …..
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FREE ACCESSProfessional services marketing: Build a business case for social success Social media adoption has been rapid within organisations serving consumer markets. The same however can’t be said for professional services, where social media generally speaking remains a struggle. Many professional …..
Businesses have begun using advanced business texting tools to send messages through channels like SMS and Facebook Messenger, ultimately bridging the gap between getting leads and engaging with them. It has become increasingly easy to acquire leads through online marketing …..
It’s crucial you choose your words wisely, especially when you are crafting an email subject line. Staying on top of all the emails you send — whether they’re automated or one-shot kind of emails — can be tricky, especially when …..
Progressive web apps can help improve your social media marketing strategies by leveraging your brand Social media has become a focal point of everyone’s lives. You want to stop wasting your time scrolling Facebook, but it’s very addictive and pleasing. …..
Finding a void in the market and carving your niche according to the target audience can help you scale your online store and make you stand out among the other online merchants. Statistics confirm that there are nearly 24 million …..
Pinterest’s new shopping features, Twitter’s drag and drop function, GDPR issues for Facebook’s Like button, Twitter’s Q2 growth and Facebook’s streaming aspirations. There have been a few social media updates as platforms release new features and update functionality. Pinterest has …..
If you aren’t following social media marketing best practices, it’s difficult to get results. Today, every serious business – across industries – uses social media. But how many of them can boast of actually achieving their social media goals? Sadly, …..
