By Expert commentator 14 Aug 2019 Testing high-converting CPA offers and verticals in affiliate marketing CPA marketing can be an effective way to monetize your campaigns, so long as you test offers to identify the best opportunities. When you have less experience, your monetization efforts are severely hindered. I’ve tried all the verticals to monetize …..
By Lilach Bullock 14 Aug 2019 Useful tips for working with micro-influencers Why would you want to reach a smaller audience? Why not go from the big guns from the start? Are you looking for a more efficient way of promoting your business online and reaching your target audience in a meaningful …..
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By Expert commentator 12 Aug 2019 Improving decision making is main objective of marketing data dashboards Chart of the Week: 55% of marketing influencers believe that improving decision making is the primary objective for a marketing data dashboard A marketing data dashboard is a helpful tool that can allow marketers to visualize KPIs relating to the …..
By Expert commentator 12 Aug 2019 Unlocking the PPC potential of search query data Search Query data can help you create a PPC campaign that gets great results. Search query data isn’t just handy for identifying negative keywords, it’s the secret to unlocking the hidden potential within your pay-per-click search or shopping campaigns. Search …..
By Carolanne Mangles 09 Aug 2019 A new Google patent and Gallery Ads now available in Beta – News roundup Google file for a patent to retrieve images of users on their smartphones, launch Gallery ads in Beta, podcasts now playable in SERPs and the ASA issue another warning to Love Island influencer What do you need to know to …..
By Graham Laing 08 Aug 2019 Social media for professional services marketing Professional services marketing: Build a business case for social success Social media adoption has been rapid within organisations serving consumer markets. The same however can’t be said for professional services, where social media generally speaking remains a struggle. Many professional …..
By Expert commentator 07 Aug 2019 The secret to successful lead nurturing after internet marketing campaigns Businesses have begun using advanced business texting tools to send messages through channels like SMS and Facebook Messenger, ultimately bridging the gap between getting leads and engaging with them. It has become increasingly easy to acquire leads through online marketing …..
By Expert commentator 07 Aug 2019 Email subject lines optimization hacks for better open rates It’s crucial you choose your words wisely, especially when you are crafting an email subject line. Staying on top of all the emails you send — whether they’re automated or one-shot kind of emails — can be tricky, especially when …..
By Expert commentator 05 Aug 2019 Incorporate progressive web apps into your social media marketing Progressive web apps can help improve your social media marketing strategies by leveraging your brand Social media has become a focal point of everyone’s lives. You want to stop wasting your time scrolling Facebook, but it’s very addictive and pleasing. …..