Agencies give their views on how companies can get social engagement in six seconds Last month Twitter announced its entrance into the video sharing arena, with the introduction of Vine, a mobile app that allows users to capture and share …..
A briefing on Facebook Page Post Targeting Enhanced advertising feature Facebook Newsfeed HyperTargeting is a relatively new Facebook feature (officially referred to as “Page Post Targeting Enhanced”) that enables pages to deliver more relevant messaging to their Facebook fans. In short, …..
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FREE ACCESSShowing why online retailers must have an effective mobile experience in place Jill Robb showed in her post on Ecommerce trends for 2013 how online UK retailers are experiencing rapid growth in mobile use of their sites. This new infographic from …..
An example of the learning on Ecommerce available from #EcomChat Value: [rating=5] Even if you can’t always make the chat, I really recommend the summaries if you work in Ecommerce as a consultant, in an agency or for a retailer. …..
25 tips on selecting staff for digital roles In this post we share some tips and advice to help you if you’re looking to develop your career in digital marketing, or if you’re involved in recruiting into digital roles. The …..
S**t happens… There’s a lot of discussion in the press after the hacking of Burger King’s Twitter account, and more recently the same has happened to Jeep, as it has many brands before. What are the implications? It’s time for …..
A briefing on the Facebook Exchange (FBX) Most social media marketers largely relied on the Facebook MarketPlace Ads to reach out to the billions of Facebook users each month. Although they were relatively effective in marketing, Facebook saw the need …..
Ideas to improve the effectiveness of marketing using social media marketing platforms Social media marketing is important; enough has been said on the matter. On the surface, many facets of social media marketing through platforms like Facebook, Twitter, LinkedIn and …..
Introducing Card Sorting and two tools for managing it We read a huge amount of visitor feedback from our clients’ sites. One of the most common complaints from visitors is that they can’t find what they are looking for. This …..
