Examples of the cultural customisation needed for international retail sales Our friends at Practicology recently held an event looking at approaches to customising Ecommerce for local markets. We thought it would be useful to share the presentations for marketers working on tailoring …..
Planning your Responsive Web design You will have noticed that responsive web design has become a real buzz phrase in 2013. However, responsive design is not a new concept, in fact far from it. Making something that looks great on …..
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FREE ACCESS@BruceDaisely, the UK Twitter Director advises on Twitter marketing approaches With over 1o million users in the UK, that’s 16% of the UK population, and in excess of 140 million worldwide: Twitter is a household name. There’s an appetite to use it …..
The Email Marketing timeline It’s been 42 years since Ray Tomlinson sent the first ever email. The history of email itself is one thing, but the evolution of email marketing is quite another. Over the past 42 years, email (the …..
15 key takeaways from SMX London 2013 The recent SMX search marketing expo in London had a great range of speakers that covered a variety of topics over the two days. In this post, I thought I’d share some takeaways on …..
Suggestions needed for good interview style questions for a Digital Marketing Assistant position? This was the question recently asked by David Pool in our Smartinsights Answers forum. We had some great responses from members, both on the forum and in our …..
Do your social media plans allow for the latest trends? This is a very useful SlideShare presentation from We Are Social. Useful before you step into your next round of content or social media marketing planning. It’s simple and succinct with …..
Webcast catchup and 10 of your digital strategy questions answered Our recent webcast with PR Smith focused on digital strategy. PR Smith is the creator of the widely used SOSTAC® Planning system voted as one of the top 3 global …..
An example of using Google’s Multichannel funnels reports to prove the value of digital media There have been quite a few recent stories detailing how big brands such as Interflora have fallen foul of Google or announcing they have ‘stopped …..
