How has Facebook performed compared to Instagram during the Olympic Games in Rio? With Facebook reigning supreme since overtaking Myspace as the most popular social media in 2009, they have looked unbeatable. Huge audiences, combined with innovative features has meant …..
Creating great assests should be the cornerstone of your SEO strategy. Here’s how to make them without going mad. Is it getting difficult to come up with a new topics for your blog posts? Do you struggle to write even …..
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FREE ACCESSWhat are senior B2B marketers using currently? According to the research by Regalix B2B marketers are still mostly using basic analytics tools including web analysis (91%) and spreadsheets (80%), but more advanced tools this year have found to be of more interest. …..
How classical PR tries to define its new role in an era of increasing digitalization and consumer-driven media outlets In an era of increasing digitalization, traditional PR has been called “dead” for quite some time now. As a result, companies …..
SEO 101 states; the more* links pointing to your page, the better. But just how long does it take to influence the SERPs? *by more, I mean more quality links and not spammy links obtained by blackhat techniques. Kristina Kledzik, recently …..
Luke Bilton, Director of Digital at UBM, interviews Claire Hazle of Marie Curie Claire Hazle, Head of Digital for Marie Curie, is taking the charity through a period of transformation… just don’t call it ‘digital’. “Digital transformation is business transformation. …..
5 tactics for more engaging email in 2016 Email is the most misunderstood tactic in marketing. We’ve all heard the oft-referenced statistic that email’s ROI can be as much as $130 per dollar spent. That idea gave rise to the …..
The 12 key areas you need to get right for a successful digital transformation project. Transforming digitally is a complex process for companies to accomplish. They must look at how the digital age is impacting their business process and will have to …..
Take the Opposite approach to Digital Transformation “The one constant of change is that it’s always for someone else…except it’s not.” Today’s customers demand to be recognized across every channel, whether online or offline. They don’t care about which part …..
