Plan your use of new marketing technologies to future-proof your business Digital Marketing is constantly playing catch up with the latest new tech trends. This means that the only way to get great results from digital marketing and execute a …..
How can online marketers handle the new challenges with the help of one KPI – Customer Lifetime Value? Marketers are facing a new era in online retail, combining both technology and customer-centricity. It might not be a new thing for …..
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FREE ACCESSApplying the RACE Framework to eCcommerce The eCommerce sector is soon to be hit with one of the greatest opportunities of the year. Sales, brand awareness and loyal customers are all opportunities to address within this festive period. Last year, …..
Simplifying the purchase journey will help ensure you provide a happy customer experience. The customer journey can be a long and arduous one for consumers as they move through the buying maze/funnel from initial research all the way to receiving …..
A B2B case study showing how to create relevant, personal emails on a global scale. Email marketing has undergone a transformation lately. The giants of online retail have set a precedent for sending relevant, timely email communications with content tailored to …..
Flat Website Design: A Fad or the Web’s New Look? Like the hottest fashion fads, website design trends come and go. The days when carousel sliders and sidebars ruled the Web are long gone. In the last few years, flat …..
How to achieve organisational excellence Organizational excellence is desired by every business, but many business leaders are never able to determine how it is achieved. It has often been said that ‘change is a constant in businesses’, but it is particularly …..
10 tips to create an effective Cart Recovery Programme According to research recently released by Britain’s Retail E-mpire, the UK will become the world’s leading ecommerce exporter, with online sales generated by UK retailers from international markets expected to soar …..
A breakdown of online sales in the UK We’re continuing to see a steady growth in online retail sales across sectors based on a range of compilations. In this chart based on data from the UK ONS we see a breakdown …..
