Create a webinar email that encourages more sign-ups When it comes to promoting your webinars, you just can’t beat email. We recently asked the live webinar audience how many pre-event promotional emails they send, and over 57% said they sent …..
How to get the most from your social media strategy Most marketing can be as disciplined, precise, and synchronized as Lipizzaner show horses. Social media marketing, though, is more like a Wild West rodeo. Considering how untamed and unpredictable social …..
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FREE ACCESS4 tips to send your email newsletter at the perfect time One of the worst things you can do is send an e-newsletter at the wrong time. If you do not pick a good time to fire off an email it …..
If you have trouble tracking your data, here are 3 easy steps to fix your problem If you have been diligently using Google Analytics and Adwords reports to track the performance of your ads and website to help optimize bids …..
Social Media Essentials: What’s new in social media this week? Spotlight Story: Twitter has started testing a feature that enables longer messages Have you ever been in the middle of a Twitter conversation, but you can’t fit everything you have to …..
We talked to Michael Goldberg to find out how he ensures content quality on a global scale and its impact on ROI We still often hear marketers say the truism “content is king”. We know it is important to marketing …..
How Google’s Data Analysis Suite Could Transform Your Digital Marketing Strategy If you run a website or blog and haven’t heard of Google Analytics, then prepare yourself for a whole new world of possibilities! Google Analytics carries on the company’s …..
Chart of the Day: 2017 global email benchmark report It’s that time of year! We have up-to-date email marketing statistics from the 2017 GLobal Email Bench mark Report from Sendgrid, best of all it’s broken-down by industry. Here the statistics are taken …..
10 useful tips for writing copy for businesses to increase the conversion rate of your website B2B copywriting is a different ball game to B2C copy, but a lot of the same principles apply. If you’re writing to appeal to …..
