By Expert commentator 25 Sep 2017 12 important SEO practises for your Shopify ecommerce platform Use these features to optimize your Shopify ecommerce platform for search engines Shopify is one of the most recommended e-commerce platforms used by online sellers to set up their online retail businesses. If you are running a Shopify Ecommerce Platform …..
By Carolanne Mangles 25 Sep 2017 How businesses use social media: 2017 report 344 social media managers confirm that social media positively influencers revenue and sales Social media is everywhere and is vastly expanding – but what effect do the various social platforms have on a company’s brand awareness, engagement, revenue, and sales? Because …..
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By Jessica Wade 22 Sep 2017 How to engage Millennials on Instagram Chart of the day: 41% of millennials have followed a brand in the last month Nike is one of the most engaged with brands on Instagram. A recent study by Global Web Index demonstrates how the company’s latest partnership with Instagram is likely to …..
By Expert commentator 22 Sep 2017 Your website is losing sales everyday, but why? Discover the leaky spots and how to fix them by looking at these key areas in Google Analytics It’s Saturday night, and it’s pouring with rain. You’re curled up on the sofa watching a movie when you feel a drop …..
By Expert commentator 22 Sep 2017 How to write effective B2B lead generation emails Use your email marketing as a B2B lead generation magnet B2B lead generation emails are being utilized more than ever in marketing. The sudden increase in their use is closely tied to the utility of emails. For long, emails have …..
By Dave Chaffey 21 Sep 2017 What’s in your marketing technology stack? Chart of the Day: The popularity of different martech stack components You will know that our options for using online services to manage marketing and get insight have increased dramatically over the past few years. Scott Brinker’s martech landscape now covers …..
By Jessica Wade 21 Sep 2017 Snooze buttons, crisis hub and real world lenses Social Media Essentials: Catch up with the latest updates in social media Spotlight story: Facebook launches Crisis Response hub This year we have seen a number of disasters globally from the Manchester attacks to hurricane Harvey. In response, Facebook has been developing ways …..
By Expert commentator 21 Sep 2017 Email Marketing benchmarks summary and tips 6 tips to get the most out of the highest-performing digital marketing channel We see emails every day. But few manage to make an impact and imprint on our memory. It’s not surprising, since running a successful email marketing campaign …..
By Kim Greenop-Gadsby 20 Sep 2017 Testing your email marketing and marketing automation Chart of the Day: Do you do any structured testing for your email marketing? Why is testing important? Yes, yes I know I drone on about testing, my little Email Geeks, but like the nagging mother I am, I will repeat …..