Chart of the day: Heavy users of messaging apps are extremely likely to want to use different emojis and have more variety Emojis are one of the fastest growing languages worldwide. With more than 60 million emojis sent each day and 2,666 …..
When is the best day and time to send an email to suit your target audience? When most email marketers consider how time relates to their efforts, they’re quick to focus on what hour is best to blast their communications. …..
Access our Free Digital Marketing guides
Free guides to improve your skills on your Smart Insights journey
FREE ACCESSAffiliate marketing is a fairly straightforward concept: Brands use other people to promote their products by offering financial incentives for leads or sales. Despite its conceptual simplicity, affiliate marketing as a whole is still misunderstood — just 22 percent of CMOs feel …..
Chart of the day: How data give opportunities to grow a business I think it’s fair to say that improving the quality of marketing data isn’t a fashionable or sexy topic. Indeed in a recent article by Keith Weed, Chief …..
The implications of GDPR are looming, but is your company ready for the European change? With new GDPR regulations to be effective from May 2018 – it’s a topic on every email marketer’s mind. But what is your company doing to …..
Social Media Essentials: 8 updates to inform your social media strategy In this week’s Social Media round-up we reflect on Twitter expanding to 280 characters, Vimeo going live and Instagram Stories finally letting you cross-post to Facebook Stories. Spotlight Story: Twitter …..
Econsultancy and Harvard Business Review are amongst the most popular Last month we asked our members and readers what sites they use to keep their marketing knowledge up to date. Respondents were worldwide, many from the UK, US, Canada and …..
Chart of the Day: Why subscribers flag email as spam If consumers mark your email as spam, then this is clearly unwelcome since not only has your brand been tarnished in their eyes, but even worse your delivery rates to existing …..
How to use emojis for social and email marketing success With more than 60 million emojis sent each day and 2,666 emojis in the Unicode Standard to choose from it’s hard not to notice the popularity of these small icons. Emojis are no …..
