The Demographics of Social Media
Interesting infographic from Advertising Age in the US. It certainly appears that Facebook is the place to engage with married mums! What gems can you spot?
Essential 
Interesting infographic from Advertising Age in the US. It certainly appears that Facebook is the place to engage with married mums! What gems can you spot?
Google has updated two of it’s main sources. I thought I’d alert readers to them since I often find that people reach for their pens to make a note of these on training courses. Google Agency Toolkit Many readers will …..
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FREE ACCESSFacebook release new best practice guide for Facebook Pages This week Facebook released a new guide titled “Best Practice Guide: Marketing on Facebook”. We think it’s really helpful since it has different models to help you think about how to …..
Making the argument for Remarketing with Email Automated email marketing, Event-triggered email, Behavioural email, Email sequences, Abandoned shopping cart email. Call the technique what you will, I’ve been a fan of the relevance you can deliver through contextual emails like …..
This is an interesting infographic on the reality of marketers seeking to leverage social location-based check-ins, whether it’s Facebook Places or Foursquare. There’s been a lot of hype – mostly between early adopters it would appear – about check-ins. So, even though …..
6 ways to use social media marketing to support your marketing activities Getting social media marketing right is THE most common challenge mentioned by marketers I speak to today. But what are the biggest strategy challenges within social media marketing? …..
New research shows why Number One in Search matters and suggests how we should report search effectiveness Naturally Number One is the position all businesses want for their keywords. But, it’s not so easy to achieve in practice: anyone managing …..
I met Mel Henson at last year’s ECMOD conference where we discussed the pleasure and pain of book writing. She was hard at work on a new book on copywriting: [amazon-product text=”Flicks & Clicks: How to Create Websites and Catalogues that …..
A review of using Foursquare and Gowalla for marketing Earlier this year I wrote about my experience of using Foursquare. We also posted a summary of 5 Foursquare campaigns to inspire you and Dan has a useful infographic on the …..
