By Expert commentator 14 Feb 2020 5 of the best Google Alerts alternatives to check out Google Alerts is no longer enough. You need software that will go beyond blogs and news websites to monitor everything that’s going on with your brand. When it launched, Google Alerts was a revolutionary service. For the first time, Google …..
By Expert commentator 14 Feb 2020 Correctly set up Google Analytics for WooCommerce When you’re running your online store with WooCommerce, getting GA to track the right data can be a bit of a hassle As a cybernaut (great word, huh?), you probably feel like you don’t need yet another motivational quote in …..
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By 13 Feb 2020 5 statistics to inform your social media strategy in 2020 There are many factors that can affect your strategy and new research is always churning up findings that you can make use of We’ve written a lot on why you need a social media strategy and have given plenty of …..
By Expert commentator 12 Feb 2020 What does it mean to be a great digital product manager How a digital product manager can bring leadership and organization to your business The role of a digital product manager can encompass many tasks. Traditionally, the role oversees the entire life cycle of a product, from defining the scope, building …..
By Expert commentator 12 Feb 2020 How to make the most of a limited SEO budget Struggling with a small SEO budget? Here are five tips to help you get more bang for your buck. Every business, big or small, should be thinking about SEO. In a world where it is becoming increasingly difficult to gain …..
By Expert commentator 12 Feb 2020 Video streaming – Where are we headed and what does it mean for marketers? Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind? For most of us, the internet is already the primary source of the videos …..
By Expert commentator 11 Feb 2020 How to plan a data-backed B2B content marketing strategy Looking to improve your content marketing outcomes? Capture share of mind with a data-driven B2B content marketing strategy that doesn’t cost the earth The B2B purchase cycle is changing significantly – and so are decisionmakers, who are under more scrutiny …..
By Expert commentator 11 Feb 2020 What’s ahead for customer data platforms in 2020? Customer Data Platforms (CDPs) came a long way in 2019 and they are going from strength to strength. So what’s in store for them in 2020? 2019 was a pivotal year for the Customer Data Platform industry. It experienced a …..
By Dave Chaffey 11 Feb 2020 Video marketing statistics to know for 2020 Video is continuing to grow in popularity and importance, which means it’s vital to stay on top of the latest advances and statistics in order to create a strong digital video marketing strategy Video is a highly effective form of …..