Implement these suggestions to enter into your WebOps role smoothly Congratulations! You’ve been hired as your company’s new website operations manager, but you might be wondering what exactly your role is. While some companies use an agency relationship to fill …..
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FREE ACCESSFive ways marketers can benefit from continuing professional development As marketers we can sometimes become insulated from the world around us. But when we poke our heads above the parapet, it’s surprising what we can learn from others. I’ve always …..
Good service once earns one happy customer. Consistently good service builds a satisfied, loyal customer base. Unfortunately, unless you’re a sole proprietor doing everything in your business, you can’t control how your customer service teams work at every moment. How …..
Smart Insights members and followers have been discussing positive brand responses to Coronavirus which have moved us and impressed us. We hope you will find this summary of some of our favourite responses below helpful. It may even spark a …..
Channel sales compose a fundamental part of most business models. Trusted partners can help companies enter new regional markets with little investment or expand their share in existing markets. But most channel partners will work with more than one brand, …..
As a small business owner, you can’t do it all. The first step is admitting you need help. The second is deciding how/when you could benefit from collaborating. Before jumping to conclusions, you should first determine if your particular project …..
How to use Snapchat marketing in 2020 as part of your social media strategy Snapchat has seen some increase in users following a redesign that led to many users abandoning the app. Towards the end of 2019, Snapchat reported that …..
Chart of the week: 25% of UK shoppers polled by RetailX have reduced or completely stopped shopping ‘in person at physical stores’ while 5% report a temporary increase Data gathered by RetailX, on Wednesday 11 March, indicated some small but …..
