Improved targeting of Company LinkedIn Company pages and posts Importance: [rating=3] > Recommended link: LinkedIn announcement of new International features This week, LinkedIn have introduced two new features to allow companies to target their content better to LinkedIn members in different …..
How to win friends and engage your brand circle Digital marketers understand that there’s strength in numbers better than anyone. After all, in a world where a campaign’s success depends on ‘buzz,’ numbers are something brands live by, whether they’re …..
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FREE ACCESSExamples and techniques for integrating video with your email marketing It doesn’t take a scientist or even a marketing expert to know that most people check their emails every day. Your friends, your coworkers, your mom, your grandmother, her grandmother. …..
Running promotions with your affiliates is an important part of growing your affiliate programme. Whether you want to target the whole programme, or just a few key players, it is important that you work to maximise the returns you see. …..
Essential techniques for making your communications more customer-focused It’s no secret that effective timing is an essential ingredient of successful marketing. Spotting seasonality and maintaining frequency are the easy things to manage. Getting people to want to spend time with …..
8 key issues to review in your post-launch website checklist for Google Webmaster Tools During the process of creation of a website, lots of individuals (account managers, designers, developers and SEOs) will have spent many hours to create the best …..
Lookalikes can now include site visitors tracked with Facebook Conversion or Custom audiences for website pixels Targeted advertising on Facebook through ‘Lookalikes has been available for some time as Marie Page explained in her blog in March 2013. This alert is to let …..
Increase membership with SMS reminders If you’re a Membership Manager, in any sector, you have the same goals – to recruit, retain and grow your membership. When it comes to membership marketing; you’re probably always looking for different ways to …..
What’s New in Marketing? Our summary of digital marketing advice and developments in April 2014 Three of the main social networks updated their profile pages in April. Have you updated yours to fit in with the new designs? See the …..
