By Expert commentator 06 Nov 2015 The three most popular data insight questions from Email Marketers Get more from your data with these answers to frequently asked questions from email marketers Digital marketers love their statistics and are always looking for that next piece of insight to drive their business forward. As Data Insight Manager at …..
By Expert commentator 05 Nov 2015 Selecting Ecommerce personalisation software 10 practical recommendations for choosing the right retail personalisation service for your online store Although ecommerce is now a relatively mature industry, the software solutions that underpin the industry are still very much evolving. Nowhere is this more apparent than in …..
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By Susanne Colwyn 04 Nov 2015 Using Google Analytics to improve your Digital Marketing [Infographic] Tips on using Google Analytics to improve traffic building and conversion Google Analytics provides a wealth of insight, so much more than the basic visits, page views and bounce rates which are are the limit of what some marketers consider. So …..
By Expert commentator 03 Nov 2015 10 Local SEO Tips that Every Entrepreneur Should Follow in 2015 Local SEO is key for small businesses, these tips will help you optimize it Local SEO or Search Engine Optimization can pave the way for smaller online businesses to grow at the expense of their larger competitors. An effective SEO …..
By Expert commentator 03 Nov 2015 How to Outperform your Rivals: 5 Vitals for Measuring Competition Survey your market and come out on top If you’ve got a product or service to sell then your marketing and advertising has to be on top form. Thankfully, being the best has only one simple requirement: be better than …..
By Expert commentator 02 Nov 2015 Using the power of quizzes to enhance your e-commerce store How to sell more products using quizzes and the power of personalization What if you could be more like Amazon and offer just the right products at the right time to personalize your product recommendations in an almost creepy way? …..
By Expert commentator 30 Oct 2015 What you need to know about SEO into 2016 8 Things You Need To Know About Search Engine Optimization to Stay Relevant in 2016 SEO is rapidly evolving. The same techniques you used last year are rapidly falling out of favor for more advanced and efficient models of search …..
By Farhad Divecha 30 Oct 2015 Six Methods For Tracking The Activity of Webroomers and Showroomers Using the right technology is key to optimising multi-channel retail strategy Understanding the full impact online activity is having on offline sales has become something of a holy grail amongst marketers. Online advertising platforms, whilst bringing far greater measurability for …..
By Expert commentator 30 Oct 2015 Brand Stories: How Fashion Brands Are Finding International Success UK Fashion brands see opportunity in expanding into the US Market US businesses have long eyed up opportunities in the buoyant UK retail market with brands typically establishing a presence in the UK as a launchpad into Europe. Now a …..