A detailed list of the best digital marketing tools we recommend to help you reach, act, engage and convert your target customers Having the right set of software tools to manage data insights, content and digital marketing is essential! Without …..
Personalization technology is accessible, affordable, and easy to implement. It should be considered a “must have” – not a “would like to have”- in 2018 Amazon has always been the brand that ecommerce marketers look up to. It offers consumers …..
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FREE ACCESSWhat’s new in the travel industry? Keep up to date with the latest trends and innovations to streamline your strategy The multichannel marketing approach It is vital that there is a multichannel marketing plan in place for all online travel …..
Chart of the Day: What are the biggest barriers to GDPR compliance? Part 2 of 2 What happened last time? Like mentioned in part one of this series, ‘Death, Taxes and GDPR’, we looked if companies are going to be …..
The better you know your market, the easier it will be to create customers. Fortunately, most people are willing to introduce themselves. The Internet has given companies unprecedented opportunities. One of the best, without a doubt, is ecommerce personalization. The …..
Graphic design is one of the most important components of any successful marketing campaign The right design does everything from establishing credibility with the audience to strengthening brand messaging, and using the right combination of design elements – like color, …..
But how slow is too slow? Providing a high quality and fast user experience has always been a priority for Google – Mobile AMP pages were introduced to do just that (provide a faster user experience). Yesterday they announced that …..
Marrying logic and magic pushes campaigns beyond the marketing noise Today’s savvy consumers require authentic connections at precise points in the buying cycle. Brands that fail to consistently hit that mark will struggle to keep up. Instead of adding value, …..
Chart of the Day: What emerging behaviours are consumers showing as they interact with digital assistants and what are the implications for marketers? At the moment the physical and virtual papers are full of reviews and consumer experiences of the different …..
