A combination of data types allows marketers to identify and build out the segment of ideal and high-value customers Segmentation helps boost the value that marketing teams bring to an organization. I am a big fan of the trusted segmentation …..
The third part of our step-by-step guide will take you through the last five parts to building your website, making it easy for all the non-techies out there This is the third part of this step-by-step guide taking you through …..
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FREE ACCESSContinue with our easy-to-follow guide and create an effective business website even without all the technical know-how We have already made a few steps toward launching a professional-looking and successful website. In the second part of this step-by-step guide, I …..
Local SEO will increase in importance over the next few years, making it tougher for local businesses to make it to the top of search results The importance of local search will continue to grow with 46% of searches on …..
In 2019, launching a modern website is as easy as ABC. You can do it with these 10 easy but working steps for beginners Website building has already become a real must-have for any business. Just take a closer look …..
Instagram trailling new video trackbar, Facebook banning white nationalism on its platforms, LinkedIn’s new partnership with Adobe, Twitter highlighting politician’s tweets that break community standards, Facebook’s clamp down on political advertisers and online video subscriptions outstripping cable customers This week …..
The only way to keep your agency growing is to get comfortable with discomfort When you think back on those first few years of owning an agency, somehow the tough parts get muted. You remember the late-night pizza strategy sessions …..
Three ways financial services companies are leveraging AI to enhance the customer experience Artificial intelligence is having a transformative impact on industries and sectors across the world. From retail to manufacturing, advanced AI technology has already changed how we interact …..
Use your customer data to find and target your most valuable customers As every savvy marketer knows, using buyer personas is a time-honored technique that helps ensure messaging stays focused on the customer — nearly 60% of B2B marketers currently use them. The …..
