Learning Paths

Using Google Search Console to review keywords​

Review the effectiveness of organic search traffic

Module purpose

Other tools may show ranking positions but, in this module, we will show how Google’s Search Console can help you improve organic search.

Insight on the type of keyword search people use to reach your site and how they interact with it are really useful for improving on-page SEO.

How is the Learning Path structured?

  • Objectives
  • Which keywords are generating visits?
  • Summary

Learning Objectives

  • Effectively review keywords using Google Search Console

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This module is in the Search Engine Optimization (SEO) Learning Path

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What are Learning Paths?

A modern training solution to help businesses grow through marketing

Learning Paths bring together all of the relevant training and associated resources into a single, customizable journey.

Whether it's specific, task-based skills or fully mastering a single discipline, Learning Paths provide the training your business needs to expand into new channels and improve the results of your current marketing activities.

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Learning Paths are divided into strategic and channel-based marketing modules, which help you align development needs with business objectives.

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Each Path is supported by our 20 comprehensive marketing toolkits, reducing outsourcing costs by expanding your in-house knowledge and expertise.

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Deliver real business results with our practical, ready-to-go templates. Instantly apply them to your own marketing activities to drive efficiency and track your results.

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