Overview of on-page optimization
Learn the key on-page elements and ranking factors to improve rankings and enhance the user experience
On-page optimization ensures that all the appropriate signposts are used to aid discoverability of your website by the search engines.
On-page optimization is a foundational task in your natural search marketing plan. Each page of your website is an asset you can use to help your business rank higher in the search engines. On-page optimization involves applying a simple set of guidelines to ensure every page on your website is working hard for you.
Use our on-page SEO and copywriting template to improve the approach across a team.
How is the Learning Path structured?
- What is on-page optimization?
- Why on-page optimization is important
- The key elements of on-page SEO
- Effectively review web pages for opportunities for optimization