Posts by J-P
J-P is a 360° customer-centric digital transformation consultant at i-SCOOP.
Encouraging focus on conversion optimisation has to be the way forward For many companies, driving traffic to their websites is still the ultimate goal.It’s the way they measure the strength of their brand, and the the effectiveness of their campaigns. …..
Is Twitter the canary in the coal mine of customer relations? Despite the buzz surrounding it, Twitter is not the fastest growing customer service option out there. It"€™s understandable if people have that impression but the numbers don"€™t appear to …..
I don’t have to explain to you that a big part of human communication occurs without us even knowing it. We smell and sense fear, affection, tension, pressure and even love. We “read” body language and we have a gut …..
