Posts by Expert commentator
This is a post we've invited from a digital marketing specialist who has agreed to share their expertise, opinions and case studies. Their details are given at the end of the article.
10 steps for managing social media marketing leading to sales transactions How social media interactions can lead to sale has been the focus of many a discussion in recent years as social media has grown to become a major customer …..
LinkedIn launches University Pages to help career-minded students find the right college LinkedIn, the network that aims to link professionals with potential employers just launched its University Pages. These new pages are meant to help prospective students find the college …..
Using the Agile process to achieve results faster and reduce development time While the concept of Agile (Yes, with a capital ‘A’), may have started out as a software development technique, the concept has now spread across other areas of …..
Getting your message across with a Message House Message Houses are a simple but effective tool for helping your teams stay on message in their marketing communications across different channels. They can be applied not only for general company marketing and …..
3 examples of integrating social media and email lead generation from small and medium businesses Many businesses are wondering what they’re really getting from the time they spend marketing on Facebook and, more importantly, how they can turn their hard-earned …..
Missing a moving target – The disparity between mobile device opens and clicks, and what you can do about it Despite the increase in number of mobile devices, only half of marketers are designing email with mobile in mind, which …..
Examples to encourage more customers to buy via Facebook Big or small, any merchant can sell on Facebook today by following a few simple steps. Here are a few examples of smaller businesses using Facebook promotions effectively before we get …..
A checklist and examples of all the key AdWords changes you should review 2013 has seen some of the biggest shake-ups in Google AdWords to date. For example Enhanced Campaigns became mandatory on the 22nd of July, so this post …..
A great summary of the key decisions you need to take to rank in different countries Making SEO effective for site(s) in different countries has been a long-standing challenge for ranking in local markets. Google has introduced different tools in …..
Sharing ideas on managing a remote team using social media While it might be true that in some cases absence makes the heart grow fonder, this is not necessarily so in the workplace. Fortunately, modern technology and a little bit …..
