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Following on from our post on conversion rates for Google Adwords ads, including rates for the Google Display Network, this new infographic from Prestige Marketing reminds us about the role that display (banner) ads can play in your marketing.
It gives a quick summary of how display can be used to generate reach and awareness on different online platforms and outlines future growth rates.
By Susanne Colwyn
Susanne is a Marketing Consultant and Trainer, with over 20 years marketing experience in the public and private sector. She's passionate about supporting companies with practical result driven marketing, to help focus companies on evaluating and driving their marketing forward. Experienced in Integrated Strategic Marketing Planning, Data Segmentation, Customer Relationship Management Systems, Customer Insight and reviewing internal systems, data and processes, to maximise conversion strategies and the customer experience. You can connect with her via her LinkedIn or follow her @Qtymarketing.
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