Our Digital Marketing Advice

Develop your knowledge, skills and improve your performance. Our in-depth practical advice is created by bestselling author Dr Dave Chaffey and our team of specialists across 25 digital marketing tactics. Develop your digital marketing strategies and improve business results using the Smart Insights system.

To improve your use of digital marketing we recommend you start with our our digital marketing health check which will help you review how you can improve your online marketing.

Use our seven step guides to help take your digital marketing to next level.

Our unique workbook format makes it easy to follow detailed advice, essential whether you're an in-house marketer, agency-side or consultant.

Featured Ebook Content Marketing: Seven steps to success guide
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Learn at your desk with our great value online training courses which cover all the areas needed for success in digital marketing.

Packed with practical tips and examples of how to get it right, this is a great way to learn.

Featured Training Course Improving results from your website
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Our bite-sized videos show you how to best use the many fantastic free tools which help you succeed online.

These screencast videos talk you through using Google Analytics and other tools to help you review your search, social or website marketing, to help you find opportunities to get better results.

Featured Screencast Using Advanced Segments in Google Analytics
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How to videos on Digital marketing strategy

How to videos on Conversion optimisation

How to videos on Social media marketing

How to videos on Email marketing

How to videos on Paid search marketing (PPC)

How to videos on Google Analytics

How to videos on Search engine optimisation (SEO)

Practical and popular, our Word and Excel templates and workbooks show you how to up your game.

Used by many agencies, consultants and company marketers to plan and run digital marketing projects and campaigns.

Featured Template Email marketing effectiveness template
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